WRIR 2014 Spring Fund Drive

Join us for the WRIR Spring 2014 Fund Drive – ten days in March full of live music and special programing and in-station events. The Fund Drive will be kicked off March 14th at Strange Matter featuring local bands. For a donation of $50, you will receive a t-shirt designed by Shine Marketing for the.. read more →

Volume 3: a four-day Richmond music festival to benefit WRIR

Join Shine, WRIR and Commonwealth of Notions in celebrating Richmond music on four different nights with nineteen unique artists at four local venues from July 18th-21st. For all information go to the WRIR website. Follow The Show on Commonwealth of Notions Facebook page or on  Twitter at @CmmnWlthfNtns and Live on the Air Wednesdays from.. read more →

Come out and celebrate National Record Store Day with WRIR & local, independent record stores!

The needle drops on Saturday, April 20, as WRIR FM 97.3 partners with five local, independent record stores to celebrate National Record Store Day! Join us at Plan 9 Music, Deep Groove, Steady Sounds, Vinyl Conflict and Turnstyle for live music, DJs, and a scavenger hunt! Here’s the schedule so far: Plan 9 Music (3017.. read more →

A karmic delight

Good karma abounded last night at the 9th annual Art Karma party, silent auction and fundraiser that benefited Art 180. It was a fabulous event filled with delicious food, mystical activities and inspirational entertainment. The 170 items auctioned included the best of local art, dining gift certificates, vacation stays and services donated by local artists.. read more →

A home run at the Retail Marketing Expo 2012.

This year’s Retail Marketing Expo 2012 was a hit! More than 1,000 people attended the one day event at the Greater Richmond Convention Center. The highlight was the Cause Marketing Panel Lunch which included local heavy hitters like Gary Weiner of Saxon Shoes, Sarah Paxton of La Différence, Gary Glover of Puritan Cleaners and Mark.. read more →

WRIR Billboard

Look for the new digital billboard that we did for WRIR 97.3! It will be in Richmond, VA along I-64 at Diversity Thrift over the next few weeks! read more →

Is your brand “Pinteresting”?

Scrolling through my first page of visual posts on Pinterest, I wondered what all the hype was about. Is it a complete waste of time or a valuable asset to the world of social media? As a marketer, I asked myself how brands could participate and interact with their customers through this new medium that.. read more →

6, 5, 4, 3, 2, 1… Maximizing billboard advertising.

In Friday’s business section of the Richmond Times Dispatch, there was an article on the new digital billboards along interstates 64 and 95 for the Greater Richmond Chamber promoting Richmond as a city that supports entrepreneurs and start-ups. And this week we are excited to be designing a new digital billboard for a client. Since.. read more →

VCU CreateAthon Wrap Party

Thursday night was the culmination of this year’s CreateAthon at VCU. A wrap party at the Try-Me Gallery to celebrate the wonderful marketing done by students for non-profits March 15th & 16th. I am incredibly proud of the team I had the pleasure of mentoring that worked on admissions materials for The New Community School. read more →